All in one platform for personal trainers
In the past 30 days, 350 people searched for trainers in Reno on Atlas.




Atlas finds new clients for you
Atlas markets through search, AI, and social channels to connect you with clients who are ready to start training.




Workouts
Transactions
Calendar
Messaging
Everything you need, all in one app
Input client workout plans
see upcoming workouts and sessions
securely processed through the app
stay in touch with your clients
Log client improvements
Progress
















All in one solution for your personal training business


HSA/FSA
With Atlas, eligible clients can pay for personal training using HSA/FSA benefits,processed in under two minutes, not months
$6,489
Flexible Spending account
A pre-tax, high deductible health plan account that eligible clients can use to pay for personal training.
Health Savings account
AVG
A pre-tax account that eligible clients can use to pay for personal training. The account typically expires at the end of the year, so it’s “use it or lose it.”
$1,413
AVG
U.S Eligbility
To use the HSA/FSA balance to pay for personal training a client needs to have been diagnosed with a health condition - phsyical or mental
$100 hr = $65-80 hr
Because HSA/FSA dollars are pre-tax, every $100 a client spends is effectively only $65–$80.
80*%
Diagnosed with a physical/mental health condition
60%
Access to a HSA/FSA account
Atlas streamlines the business operations of training, so you can focus on creating the best outcomes for your clients.
Sales
Business admin
Atlas gives you client insights before first contact, plus AI tools to price and present your services—reducing time and friction in the sales process.
Atlas markets across multiple channels using a data-driven approach to attract the most qualified clients to our platform
Marketing
Get access to the 2025 Atlas sales and offer playbook
35 pages of sales and offer strategies built for the Reno personal training market
Marketing
1.
Finding you new clients
Atlas connects you with clients who are ready to train—so you spend less time on sales.
2.
Re-engaging interested clients
3.
Re-connecting with clients who stopped training
Atlas saves you time by following up with potential clients who weren’t ready to start training the first time
We handle check-ins with past clients to see if they’re ready to start training with you again
Atlas handles:


New clients


Returning clients
Time spent running ads




Money spent on ads
More:
Less:


Time posting on socials


Time for your current clients


Sales
1.
Qualifying new clients
Our sales system qualifies new leads by asking goal-focused questions, previous training experience, and assessing readiness to train.
2.
Convert with AI
3.
Remove sign up friction
Through our app-to-phone messaging system, clients can reach out to you without having downloading the app yet.
With our AI messaging assistants, we help you navigate every part of the sales process.
4.
Set Competitive rates


Our AI pricing assistant helps you set competitive rates based on your experience, specialization, and education—while staying aligned with the Reno market.
Revenue per client


Qualified clients
Handling objections




Time spent selling
More:
Less:


Negotiating price


Time for your current clients


Business admin
Payment proccesing
Set up recurring payments and process everything securely through Stripe’s payment platform
Messaging
Scheduling
Revenue tracking
Dispute support
Income reports for taxes
Atlas gives you clear income reports for tax season. While we don’t file taxes, we provide everything an accountant would need.
See all your upcoming sessions and appointments in one place
Stay in touch with all of your clients without using your personal phone number
In your Stripe dashboard, you can see your revenue, past payments, upcoming payouts, and even manage subscriptions—all in one place.
Use past invoices and your agreements to help handle client disputes, or contact the atlas for further support.
Agreements
Build agreements within the platform and store them for easy reference with your clients whenever needed


Time spent on tasks that don't make you a better trainer
More:
Less:




Time to get the best outcomes for your clients
Your business. Your rules.
Hate early mornings? Don’t want weekends? No worries. With Atlas, you train when and how you want—it’s your business, we’re just here to help.
Professionals on Atlas are independent contractors, ensuring you have full control over:
You decide how you want to train
Rates
Hours
Services
Specialization
Location
Agreements


No cost to sign up


No paywall features
No employment contract
No non-compete contract






Getting started
1.
Start with a call with the Atlas team to see if training on the platform is the right fit.
2.
A quick walkthrough of everything you need to know to get started.
3.
If you’re interested, we can help you optimize your hourly rate and create a specific offer for Atlas, all for free.
4.
Get immediate access to the Atlas AI sales assistants and resources.
5.
Start receiving new clients
Ongoing business support:
Book a free monthly 1:1 sales/pricing session with the Atlas team to stay current on market trends and keep growing your business.
Full access to the Atlas AI pricing and offers sales assistant
Full access to the Atlas AI messaging sales assistant
Atlas Pricing
Atlas
Gym
50+%
20%*
Non Deductable
Tax deductable
Atlas encourages you to raise your rates. With HSA/FSA access and a custom made offer, we can offsets the 14–20% cost, so you’re effectively paying nothing to use the service.
Atlas
14-16%
50+%
Price adjusted
Gym
We’re already 2x less expensive than a big box gym, and we’ll work with you to reduce that % down even more.
Exact savings depend on your tax situation.
Post-tax
0-14%
Standrard pricing
Custom pricing
Atlas
Gym
50+%
Unlike a gym, Atlas's services are a tax deductible expense. For example: At $70,000 a year, Atlas’s 20% cost is typically reduced to about 14–16% post tax.
Our goal
=
Net 0%
Get started
If Atlas seems like the right fit for you, feel free to leave your contact info and the Atlas team will reach out as soon as possible
The future of Atlas
Workout builder
A.I diet feature
Atlas’s workout builder lets you create fully customized programs for each client, organizes them into daily splits they can easily follow, and allows you to add cues and add notes for every movement.
To build a sense of community with your clients, you can chat with everyone in one group or create separate group chats for clients working toward the same goal. This makes it easy to foster connection, encourage fair competition on metrics like consistency and relative progress, and share important announcements—all in one place.
Clients can use their camera to scan nutrition labels, snap photos of brand logos, or take pictures of their meals—and we automatically pull all the macro and micronutrient information for them. For those who want more precision, they can still enter food weights and values manually, just like in a traditional diet app.
Features to be built in the upcoming months
Community features